Hans Knaapen

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Hans Knaapen

As a former creative / art director I always strive to make work that is conceptually strong and tells a good story. I believe that It's the small things that make a good commercial into a great one. And being an ideas man I love to collaborate with creatives to try and lift a film just that one step higher. I love to make work that surprises people. It is within the surprise that you can get an audience by the balls or make fall to the floor laughing.

I worked in an advertising agency for over two years as an art director. My clients involved google, youtube, vodafone, dove and more. I love developing crazy ideas but I always drifted towards commercials. Being somewhat of a film freak I started to get more and more addicted to writing commercials and short stories.

Early on I decided that filmmaking is what I want to do. So the last couple of years I’ve been directing and have been nominated a couple of times for various commercials and have won 10 awards with one of my online films. But this is just the beginning...

Nominations & Awards
Winner Silver Digital Viral, London International Awards 2012 for LG Thief.
Winner Golden Lion Promo, Cannes Lions 2012 for LG Thief.
Winner Silver Lion Online Film, Cannes Lions 2012 for LG Thief.
Nomination/Shortlist Category Film, Cannes Lions 2012 for LG Thief. Nomination/Shortlist Category Film, Cannes Lions 2012 for Autodrop, Secret Portal. Winner Golden Clio Online Film, Clio Awards 2012 for LG Thief.
Winner Golden Lamp Online Film, ADCN Awards 2012 for LG Thief.
Winner Silver Lamp Online Film, ADCN Awards 2012 for LG Thief. Nomination/Shortlist Category Online, Cannes Lions 2011 for KLM, Personal Space.